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Wednesday, April 16, 2014

Cute TV ad Made in Aardman Animations

"Creative communications agency Bray Leino has partnered with Aardman animations to produce the latest TV campaign for iglü." (Little Black Book). Take a look at this admirable penguin TV ad created by Steve Harding-Hill from Aardman Animations.

iglü Gel and iglü Rapid Relief Gel provide fast, effective relief from mouth ulcers by forming a long-lasting shelter over them. This sticks in place to soothe the pain, keep the ulcer protected and help it heal. 
“We had great fun creating the simplicity and the charm of this new iglü mouth ulcer gel spot. We went for a traditional 2D drawn animation to bring to life to our hapless penguin and then combined this with painted textured multilane backdrops, animated in the computer to create his strange rotating arctic world. It was a real joy to be able to do something so sweet, characterful and surreal.”_Steve Harding-Hill.

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